Over the past few weeks I’ve migrated every content site I have from WordPress to Hugo, a popular and easy to use static site generator. In this post, I’ll detail why I think WordPress is a bad solution for most people, and how I went about migrating my site in just a couple of hours on a weekend afternoon. Oh, and before we get started, the site I’m talking about in this post is the one you’re currently on....
Often, when I’m working on content sites, one of my initial product goals is to increase session depth. Broadly, this means decreasing bounce rates and have visitors read more than one article. Large publishers often call this content recirculation, but their goals are to take visits and push them into higher-value pages for revenue purposes. Since it’s a blog without any monetization, my goal on this website is to push visitors into other content and hopefully earn an email opt-in....
Things 3 is my productivity app of choice. I use it to run every aspect of my personal life and business. This post is a collection of tips and tricks that I’ve picked up over the years that aren’t immediately apparent for new users. Project Activation The sidebar lists active projects — which means that projects have an active state. Moving a project into Someday will toggle this status and remove a project from the sidebar....
A few years back, at the recommendation of a friend, I bought some Captains of Crush grip trainers. I remember back in school when some kids had taken these from their dads and stored them in their lockers. In between classes, they’d pull them out and lay down the gauntlet. It was a social test of strength, not to be taken lightly. I started doing some research to figure out a methodical way to increase grip strength....
The following are the notes that I took (and some reflection) on a fascinating report from HYPEBEAST and Strategy& (a division of PwC). It’s an analysis of the streetwear space, which admittedly isn’t relevant to everyone. Still, I think it has profound utility for understanding how exclusivity and demand act as forces on consumer perception. The report is broken up into a few parts: 001 Defining Streetwear 002 Measuring Streetwear 003 How Streetwear Talks 004 How Streetwear Sells Interviews and summaries are interspersed between as connective tissue and to recap and underscore the primary findings....